Anywhere you look around you today, we are depending more and more on the internet to get what we want.
So if you are not selling online, someone else will be and slowly but surely you will start losing customers.
Big companies can afford to have top developers, creative digital marketers and super smart data scientists.
They also have no problem spending millions on Artificial Intelligence software.
You are competing with the whole fucking world.
To give you an idea on the size of this problem, USA has been experiencing it since 2010.
Thousands of retailers have been shutting down since then because their competitors took their customers and they don’t have enough cashflow to survive — it’s called “The Retail Apocalypse”
Until a competitor starts expanding into your market and your business dies. Or you can put on a fight to grow your online business with loyal, growing customers.
Now I know entrepreneurs and business owners, and they are always learning and working to get better. And so for sure you are going to put on a fight. In this fight though, you are going to need all the help you can get.
Not because you are weak — but because it’s a whole different world. You are undoubtedly good at your business, you understand how it works, you know your market and you can deliver on your high quality products and services.