Essential eCommerce Metrics: A Guide for Store Owners

Track essential eCommerce metrics like conversion rate, AOV, and CLV to optimize your online store’s performance and drive growth. … Read More

Shopify vs WooCommerce: Which Platform Fits Your Business?

Explore the key differences between two leading eCommerce platforms to find the best fit for your business needs and growth plans. … Read More

How to Optimize Product Pages for Higher Conversions

Optimize your product pages with high-quality visuals, clear CTAs, and social proof to boost conversions and enhance user experience. … Read More

Email Marketing for Beauty and Personal Care Brands

Did you know email marketing is the most profitable channels for beauty and personal care brands? … Read More

The Best 5 Marketing Strategies (For Beauty & Personal Care Brands)

Most beauty and personal care brands focus their marketing on getting new customers… and that is slowing you down. … Read More

What is Customer Retention?

Customer retention is the measurement of how many of your customers are still actively buying from you. … Read More

New Customers vs Repeat Customers

What’s more important, customer acquisition or customer retention? and why? … Read More

Customer Retention Funnel

Where do you start in your journey to improve customer retention? … Read More

How do you measure customer retention?

Customer retention is the number of customers that have bought from you in the past and still actively buy from you. … Read More

Why Measure Customer Retention?

You have an online business and you are getting monthly orders, why should you measure your customer retention? … Read More